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Wednesday, November 17, 2010

ALLESVERLOREN GAINS SWEDEN’S HIGHEST WINE AWARD

ALLESVERLOREN GAINS SWEDEN’S HIGHEST WINE AWARD

Allerverloren has earned Sweden’s highest wine honour with fifth-generation Swartland winemaker Danie Malan chosen as International Producer of the Year in an annual competition held under the auspices of Alt Om Mat, one of Sweden’s foremost lifestyle magazines.

Although Sweden is one of South Africa’s major export markets, this is the first time in the 53-year history of the award that it has gone to a South African winemaker.

Allesverloren was selected by a team of five top Swedish wine writers, achieving the highest scores in an evaluation that began with all 4 200 wines available in the country offered through the retail monopoly Systembolaget. All wines were tasted blind.

Malan, who was up against finalists from Italy and Germany, flew to Stockholm to receive his award, the Golden Glass, which he accepted on Friday, November 12. The goblet is a symbol of the highest level of achievement in Sweden and is also given to Nobel Prize winners.

He was praised by the panel for the excellence of Allesverloren wines in general but also his pioneering of the use of traditional port varietals to make classically styled natural red table wines.

Sweden is Allesverloren’s biggest export market. Four of the five wines produced on this estate on the slopes of the Kasteelberg in the Swartland – three reds and a port – are sold in Sweden where they have fast grown in popularity. Of the three reds, two – the Touriga Nacional and Tinta Barocca - are made from what are primarily port cultivars. Allesverloren is one of the very few domestic producers using these to make natural table wines.

These wines are also highly rated in South Africa, with the Touriga Nacional recently winning gold at Veritas.

The Swartland is currently regarded as one of the Cape’s highest-potential wine-growing regions by many observers and was recently highlighted in the internationally distributed US weekly, TIME magazine.

DATE NOVEMBER 16, 2010
ISSUED BY DKC (DE KOCK COMMUNICATION)
FOR CAPE LEGENDS
QUERIES DANIE MALAN, ALLESVERLOREN WINEMAKER, (022) 461 2320 or 082 573 9220
LIZE-MARIE GRADWELL, MARKETING MANAGER, CAPE LEGENDS (021) 809 7000
TESSA DE KOCK/MARLISE POTGIETER, DKC (021) 422 2690

Kind regards

Marlise Potgieter
De Kock Communications (DKC)
Tel: +27 21 422 2690
Fax/Faks: +27 86 610 5388
Cell/Sel: +27 72 562 5307
E-mail/E-pos: marlise@dkc.co.za