Wednesday, October 23, 2013

J.C. Le Roux wins best Non-Alcoholic Drink in 2013 FAIRLADY Consumer Awards

J.C. Le Roux Le Domaine Non-Alcoholic continues to shine this season, having been crowned the best Non-Alcoholic Drink in the 2013 FAIRLADY Consumer Awards, as announced in the November issue of this popular women’s glossy.

The recognition comes on the back of yet another successful run, when the sparkling white was chosen as overall winner and best Individual entry in the 2013 SA Food Review New Product competition.

Described by Judge Jenny Morris as “really delicious and great value for money”, Le Domaine Non-Alcoholic has all the finesse, crisp freshness and gentle sweetness of J.C. Le Roux Le Domaine, but as a non-alcoholic alternative to enjoy anywhere, anytime. Its mouth-filling sweetness and clean finish will enliven any occasion.

“Having received two major accolades for Le Domaine Non-Alcoholic this year is a great achievement. It proves that this stunning product is produced with the same care and dedication as the rest of our range of Méthode Cap Classique and sparkling wines, it is a J.C. through and through,” says J.C. Le Roux Brand Manger Lucindi-Jane Branfield.

“Our sparkling white is perfect for non-drinking consumers to engage with the brand and enjoy that extra glass or two to treat themselves a little more,” she added.

J.C. Le Roux Le Domaine Non-Alcoholic is available nationwide at about R45.99.

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