ISSUED BY DKC (DE KOCK COMMUNICATIONS) FOR DISTELL INTERNATIONAL WHISKIES
Scotch whisky brands Bunnahabhain, Scottish Leader and Black Bottle will be telling a tale or two at three upcoming Whisky Live Showroom events* scheduled for April in Durban, May in Pretoria and June in Cape Town.
Join Scotch whisky expert Pierre Meintjes in your city, when he brings novices and aficionados closer to the exciting world of whisky. Considered not only a leading whisky authority in South Africa, where he is known as Mr Whisky, Meintjes is also one of just 159 Masters of the Quaich worldwide, a very select honour bestowed by the Scottish whisky industry.
He will be presenting a trio of top brands, starting with the Bunnahabhain range of award-winning single malts: a 12-, 18- and 25-year-old. All un-chillfiltered, they represent a return to a traditional technique that intensifies colour, aroma and flavour, expressed as naturally as when they come out of the cask. Bunnahabhain 25-year-old won a double gold medal at the 2015 San Francisco World Spirits Competition. It was also awarded the title of Best Islay Single Malt 21 Years and Over at the 2015 World Whiskies Awards, while at the same event the 18-year-old took the title of Best Islay Single Malt 13 to 20 Years.
Reformulated Scottish Leader that sells in more than 60 countries around the globe, will also be presented. South Africa was chosen as the very first market to receive the new-generation, new-look Scottish Leader range.
Says SA marketing manager Taygan Govinden: “Scottish Leader has been revitalised with a new look and an enhanced recipe that has upped the single malt content of Scottish Leader Original. We shall also be introducing a very premium blend called Scottish Leader Signature that offers Scotch lovers an enticingly complex and layered whisky with a very rich, smoky profile.”
Meintjes will also be sharing the story and taste of the new Black Bottle, an ultra-versatile blend of single malt and grain whiskies that's back in black packaging with a revised recipe closer to the original 19th century taste created by founder Gordon Graham. When it was launched in 1879, Black Bottle came in a black bottle, but when World War I interrupted supplies, the producers switched to green. Now, a century later, it’s back in its original colour.
Bunnahabhain, Scottish Leader and Black Bottle whiskies are crafted by the expert hand of Scotch master distiller Ian MacMillan.
* The Whisky Live Showrooms are a smaller, boutique-style version of the Whisky Live Festival that takes place annually in Johannesburg at the Sandton Convention Centre. The showrooms are intimate events that assemble some of the best local and international whiskies. Visitors to the showrooms can meet masters of the industry and learn how to make the most of each dram.
The showroom event in Pretoria is a first in the city.
Whisky Live has partnered with UBER, and first-time UBER users will get R200 off their first ride if they register with the following unique promotional code: WLF2015. This partnership is to encourage visitors not to drive under the influence of alcohol. Whisky Live promotes responsible drinking. No persons under the age of 18 years will be allowed access to the events.
Cities, dates and venues:
- Durban - 24 and 25 April; Suncoast Casino’s Sun Zone
- Pretoria - 14 and 15 May; 012 Central, 385 Helen Joseph Street
- Cape Town - 18 to 20 June; The Lookout, Granger Bay.
In Durban, doors to the showroom event open at 18:30 and close 21:30. In Pretoria and Cape Town the hours are 19:00 to 22:00.
Tickets cost R170 per person and visitors who register for the Whisky Live Festival Club at the event will receive R20 cash back or an additional five tasting vouchers. All tickets include a tasting glass, a 500ml bottle of Valpré spring water and 15 tasting vouchers. The first 500 visitors through the doors in Durban each night will receive a free copy of the 2015 SA Whisky Handbook. Designated driver tickets are also available and can be purchased at the door or online for R105, with a bottle of Valpré spring water included in the ticket price. There are a limited number of tickets available for these events, and whisky lovers are encouraged to book their tickets online at www.whiskylivefestival.co.za or at www.ticketpro.co.za.
Follow Bunnahabhain on Facebook (https://www.facebook.com/BunnahabhainSA) or Twitter (https://twitter.com/BunnahabhainSA), or visit the website: http://www.bunnahabhain.com.
Follow Scottish Leader on Facebook (https://www.facebook.com/ScottishLeaderSouthAfrica) or Twitter (https://twitter.com/ScottishLeader), or visit the website: http://www.scottishleader.co.za.
Follow Black Bottle on Facebook (https://www.facebook.com/BlackBottleSA) orTwitter (https://twitter.com/BlackBottleSA), or visit the website: http://www.theblackbar.co.za