Heston Blumenthal
Levi Roots
This food and culinary extravaganza takes places at the Coca Cola Dome in Johannesburg from September 21 to 24 and, like previous years, is expected to be a sell-out.
Blumenthal joins a host of international and local chefs including Indian cookery expert Anjum Anand; popular Masterchef Australia winner Adam Liaw on his second visit to Joburg thanks to overwhelming public demand; Rastafarian musician turned Caribbean cooking fundi Levi Roots and children’s TV presenter Katy Ashworth.
Heston is known throughout the world for his acclaimed Michelin-star restaurant The Fat Duck as well as his appearances on TV where he has become known as a food alchemist: “There’s both a greater confidence and much more questioning of our food. We’re more interested in where our ingredients come from than ever before. I think all of that is combining to give us greater confidence in our food culture and greater confidence about eating out in restaurants and cooking at home,” he says.
Apart from his appearance at the show. Blumental will afford South Africans the rare opportunity of sampling a gourmet feast that he will especially devise for diners. It will be prepared by the South African culinary team with Blumenthal supervising. The evening of gourmet wining and dining takes place at the Maserati showroom in Bryanston on Saturday, September 22, and costs R1500 per person. All proceeds go to charity.
Adam Liaw wowed audiences at last year’s Jozi Good Food & Wine Show. What can audiences expect this time around? “I want people to go away and make the dish. They must leave with a few tips and understand how I feel about food. It’s not about showing them what a great cook I am but how easy it is to make food in your own home.”
Anjum Anand’s new book takes you through the history of India and her childhood experiences: “People’s experience of eating Indian food in the west is not a true reflection of the real food we eat at home, which is lighter, fresher and far better balanced than the offerings at Indian restaurants. I try to showcase the true face of Indian food,” she says.
Reggae musician Levi Roots – who once sang Happy Birthday for former President Nelson Mandela - won an entrepreneurial competition thanks to his secret homemade sauce. This lead to a hugely successful food and TV career.
Says Levi: “I always use one reggae word and that’s ‘fabulocious’ and that’s something better than fabulous, because you know it’s all about the merging of the music and the food and those two are my two greatest passions! For me, it’s not about Levi Roots, it’s about Caribbean food. So I’m hoping to put Caribbean food up there with the rest of the cuisines we see on our TV all the time.”
Ashworth has written a fun-filled programme especially for The Good Food and Wine Show. Says Katy about the programme: “The recipes are all very straightforward but very tasty. They don’t require lots of complex equipment and children can do the majority of the work themselves, with some supervision and perhaps a helping hand when needed. I think it is so important for children to understand where their food comes from so I explain this and even suggest they grow some produce themselves!”
This year’s show is bigger and better than ever before with something for everyone of all ages including fantastic shopping, celebrity chef demonstrations, hands on workshops, wine tasting and a restaurant area.
From the elegant gourmet and dessert specialists to a braai area – this jam-packed programme has something for everyone. With loads of exhibitors from small producers to big brands this year's Good Food & Wine Show is the perfect place to pick up gift ideas and recipe inspirations to impress friends and family.
All the visiting chefs will be staying at the Southern Sun Palazzo MonteCasino.
Entrance tickets to the show (R95 for adults and R50 for children; children under 2 are free) can be bought through Computicket.
More details on Good Food and Wine Show
GOOD FOOD AND WINE SHOW JOBURG CHEF BIOGRAPHIES
ADAM LIAW
He may have been a young prodigy having matriculated at 15, enrolled in university at age 16 and qualified as a lawyer by 21 but Adam Liaw will tell you that being named the winner of the second season of Masterchef Australia was his proudest moment.
When growing up in Adelaide, there seemed little doubt that Adam’s world would eventually centre on cooking.
“I first remember cooking when I was eight or nine and living with my mum and stepfather,” explains Adam. “With my stepbrothers and sisters, there were eight of us kids in the house and once a month, it would be the kids’ turn to make dinner. We moved around a bit when I was younger, like over to Malaysia, and there would always be some kind of food that I had loved – and wanted to cook – for the whole family.”
He moved to Japan seven years ago, where his love affair with food blossomed.
Since winning Masterchef Australia he has toured the world (including hugely successful visits to South Africa) and has worked in the kitchens of some of his biggest idols like Tetsuya, Gilbert Lau and Peter Gilmore. He has published the cookbook Two Asian Kitchens and is in the process of opening his own Japanese Izakaya, which is like a pub with a casual restaurant.
ANJUM ANAND
Anjum Anand grew up in London but has also lived and studied in Geneva, Paris and Madrid. After gaining business degree she decided to develop her interest in Indian cookery and, in particular, making her native food fresher, lighter and simpler to cook.
She has worked across the world in innovative restaurants such as Café Spice in New York, the Mondrian Hotel in Los Angeles and the Park Royal Hotel’s Indian restaurant in New Delhi but her real love is delicious and stylish food that is simple enough to cook at home.
Anjum was one of the first writers to create and write Indian recipes catering for the health-conscious cook and her first book, Indian Every Day: Light, Healthy Indian Food, was published in 2003. Subsequent books published are Indian Food; Indian Food Made Easy; Anjum’s New Indian and Anjum’s Eat Right for Your Body Type. This has been acclaimed as a ground breaking health, lifestyle and diet book inspired by the principles of Ayurveda and has over 80 healthy eating recipes which span flavours from all cuisines.
Anjum is currently working on her fifth book. She has made the TV series Indian Food Made Easy and she is a regular on television.
HESTON BLUMENTHAL
Heston Blumenthal’s Fat Duck restaurant gained three Michelin stars in January 2004 and a year later received worldwide recognition for its unique approach to gastronomy and was proclaimed The Best Restaurant in the World by 600 international food critics, journalists and chefs. Blumenthal has been described as a culinary alchemist for his innovative style of cuisine. His papers written in partnership with the University of Reading had him receiving an Honorary Doctorate of Science in 2006. His TV show Heston Blumenthal – In Search of Perfection was awarded a GQ Glenfiddich award in 2007 and was nominated for a BAFTA in 2008. Feast with Channel 4 was also Bafta nominated in 2010. He has been awarded an OBE for his contribution to British gastronomy by Her Majesty the Queen. In 2007 The Fat Duck was voted The Best Restaurant in Britain by the customers of the UK Good Food Guide and in 2008/2009/2010 was accredited a 10/10, the highest score in the guide awarded by both readers and inspectors. The Fat Duck is currently the only restaurant in the UK to hold this position. Last year saw the launch of Heston’s first restaurant to open outside of Bray, the acclaimed Dinner by Heston Blumenthal.
KATY ASHWORTH
Katy Ashworth has become a household name around the world thanks to presenting CBeebies’ I Can Cook which welcomes children into the kitchen to create a host of delicious meals and snacks that are quick and easy to prepare even if the grown-ups don’t know their way around the kitchen.
Katy is thrilled with the challenge to get under-sixes in the kitchen and cooking up a storm. She says: “This is exactly what I've wanted to do since I was a little girl making home-made TV programmes in my loft. To be given the opportunity to present such a brilliant show that embodies everything I love – food, children and music – was just amazing. I am so proud to be the face of a show that's sending out such a great message and I thank my lucky stars every day!”
LEVI ROOTS
Rastafarian musician Levi Roots hit the big time thanks to his Reggae Reggae Sauce, a mix of barbecue and jerk sauce, which won him a TV competition and later became a leading US supermarket chain’s fastest ever selling product. Prior to that, Levi had been making the sauce from his home kitchen. His secret recipe comes from his grandmother Miriam Small who taught him how to cook from the age of nine in Clarendon, Jamaica.
The rapid popularity of Reggae Reggae Sauce has seen an expansion of the brand, to include a range of sauces and products. His cookery books include Reggae Reggae Cookbook, Caribbean Food Made Easy, Food for Friends, Spice It Up and Sweet.
He is a regular on TV and presented by the BBC show Caribbean Food Made Easy.
His late entry into the culinary field came after a music career. Levi enjoyed touring around the world, performing with James Brown, Dennis Brown, Michael Rose and Black Uhuru. He sang ‘Happy Birthday’ to Nelson Mandela when the South African icon visited Brixton and used to play football with Bob Marley every Sunday in Battersea Park.
Levi is always moving with the times and has just launched his own app called Levi Roots’ Sunshine Food ( www.leviapp.com).
TOP ATTRACTIONS AT THE 2012 SHOW
• Amarula Cocktail Experience
Come and explore the mixability of South Africa’s favourite marula taste at the Amarula Cocktail Lounge, made from the eco-friendly and recyclable materials. The mixologists have come up with some exciting recipes.
• Artisan Food Market
The Artisan Food Market is not just another food market. Artisans will show visitors how they approach their craft – whether it is sausage or bread making.
• Barista Championships
The Creative Coffee Theatre is the area which will be hosting the National Barista Championship. The winner will represent South Africa at the world championships. In addition, this interactive theatre will show visitors how to do latte art and to create a perfect cuppa.
• Brandy Theatre
The Fine Brandy. By Design. ™ Stand gives visitors the opportunity to enjoy cocktails and canapé pairings. Chefs PJ and Eric will rustle up food to match some of the country’s finest brandies.
• Chefs In Action Theatre (includes a live broadcast on Friday, September 21, with Heston Blumenthal cooking with Anele from 94.7)
The Chefs in Action Theatre - in association with Afrox Handigas, Maserati, Pick n Pay and the Palazzo - is where celebrity chefs will be whipping up their signature recipes. Demonstrations sell out fast so make sure you book your tickets early.
• City Bites
Joburgers are renowned for their love of restaurants and City Bites features some fine restaurants where visitors can sample signature dishes or relax and have a leisurely meal.
• The Culinary Olympic Team
South Africa’s culinary Olympic team will be running a restaurant creating meals that they will be preparing for the Culinary Olympics. These will be paired with wines.
• Denny Mushroom Braai and Buy Pavilion
This is the arena for foodies who enjoy a gourmet braai. Watch celebrity chefs showcase braai ideas from all over the world while enjoying a braai with a difference. This seated open air arena also has a child friendly zone, so it’s fun for the whole family.
• Get Fresh with DStv
Get Fresh Workshops, in association with DSTV, Woolworths, The Palazzo and Elba, are conducted in small groups of 12, which allows for personal attention from celebrity chefs while preparing their personal recipes with the freshest, highest quality ingredients supplied by Woolworths.
• The Life’s Good Theatre
This is the venue for the LG Life Taste’s Good Competition. Here amateur cooks will have the opportunity to cook their signature dish in the Lightwave Oven, with the finals being judged by an international celebrity chef.
• Lindt Chocolate Theatre
If you are a chocoholic this is the place that you won't able to resist, the Lindt Chocolate Appreciation Theatre with its line-up of decadent treats and workshops by Dimo Simatos, one of South Africa’s finest chocolatiers. Visitors were able to discover seven different flavours of chocolate and the history of Lindt, while enjoying a decadent taste experience. Each participant left with a goodie bag full of Lindt chocolates.
• Little Cooks Club
This has been created to bring families back to basics, spending time in the kitchen having fun. Designed with little hands in mind, the cooking kits target children aged three to 15.
• Maserati
The preferred car partner to the Good Food & Wine Show, Maserati are responsible for all the visiting celebrity chefs’ ground transfers during their stay in Johannesburg.
• MasterChef Live Experience
Here, visitors will have the opportunity to experience, taste and see the live demonstrations from both international and national MasterChef celebrity chefs. Visitors to the show are encouraged to pre-book slots within the theatre to learn cooking skills, cook with the MasterChef champions and to participate in taste and pressure tests.
• MTN Media Lounge
Feel like a VIP by purchasing tickets to the lounge where ticket holders can relax and have the opportunity to meet celebrities while enjoying complimentary refreshments and canapés, an hour before the Chefs in Action Theatre experience.
• Product of the Year Awards
Developed by The Good Food & Wine Show & Product of the Year South Africa, the Product of the Year Awards gives the opportunity to various food, allied industry and manufacturers to allow the consumers the opportunity not only to sample their product but also to review them. The winners will be chosen through a combination of expert and consumer feedback.
For more information, pictures or for interviews contact
Nine Squared Communications and Events
www.ninesquared.co.za
Suzanne Weil (011) 612 3083
Chief Executive Officer
suzanne@ninesquared.co.za
0829003528
Janine Walker
janine@ninesquared.co.za
0836009753
