Stellenbosch, 1 November 2013: The much-anticipated What Food, What Wine? South Africa (WFWW?) competition has opened for entries. Proudly brought to you by The IWSC Group and TWS Media, this competition is without a doubt setting a new standard of wine judging.
As SA’s first (and only!) major food and wine matching competition, it differs from the other wine competitions in that all wines are judged specifically and only on the suitability of the match. Judged true blind the only details the judges will know is whether a wine is retail priced under or over R100 – i.e. an everyday bottle or a special purchase.
“We are really excited about the launch of What Food What Wine? South Africa, to see the competition expand to such a well-respected wine making region is fantastic considering the UK competition was only established in 2011. We are also thrilled to be working in partnership once more with TWS Media”, says Anna Grant, IWSC Head of Sales & Marketing.
With a selection of 12 dishes ranging from Bobotie to Skilpadjies via Milk Tart, producers are sure to find the right wines in their cellars to pair with these popular and easy to prepare dishes from the recipes designed by celebrity chef, Jenny Morris.
18 Highly respected judges form part of the formidable judging panel, including members of both wine and food media and professional organizations alike.
“What Food What Wine? is what we’ve all been waiting for – a competition which properly connects food and wine for the consumer”, says Allan Mullins, wine buyer for Woolworths and WFWW? SA Judge.
A further alliance with Wine Extra magazine (www.wine-extra.co.za) will see each of the dishes featured within the magazine alongside it’s top-rated wine pairings as well as a recipe book which will be available for sale.
For more information and to enter What Food What Wine? South Africa, visit www.whatfoodwhatwine.co.za. Like our Facebook page www.facebook.com/WhatFoodWhatWineSouthAfrica and follow us on Twitter @WhatFoodWine.